Austria was among the first countries to issue stamps purely for use on newspapers. 30kr rose Mercury newspaper stamp is one of the earliest items in this series that is often called as the Mercuries because they picture the Roman god of communication Mercury. Considered as the first class of philatelic desirables, this classic stamp has a catalog value of $33,500; however, it doesn’t often fetch its estimated price at the auctions. One of the specimens of 1851 Rose Mercury (30kr) stamps, narrow but virtually clear margins all around, cancelled “Zeitungs Wien”, was sold for $8,000 at Cherrystone auction that took place in January, 2010.
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